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SEA

Abbreviation for Search Engine Advertising

In short and in plain language

SEA means paid ads in search engines.

They appear above or below the regular results. A business usually pays for clicks on its ad.

The ads are only seen for as long as money is spent. That is different from search engine optimisation.

Definition
SEA refers to paid ads in search engines that appear above or below the regular search results. A business usually pays for clicks on its ad. Unlike search engine optimisation, SEA brings visibility only for as long as budget is spent.