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Websites for Real Estate Companies and Agents

Buyers, tenants and investors start their search online. XICWEB designs websites for estate agents, property managers and developers that present properties compellingly and bring qualified enquiries straight to your office — as a fixed price from 1,490 € net, with hosting in Germany.

Request a project Call: +49 5123 9579000
Real estate website from 1,490 € net Listing, property search and owner page Accessible per BFSG

48 h

to the first draft of your website

< 2.5 s

targeted load time despite galleries (LCP)

0 %

commission on enquiries via your own site

DE

hosting in a German data centre

Anyone looking for a flat, house or commercial property almost always starts online. Portals provide reach, but the company's own website determines whether a prospect gains trust, makes an enquiry or clicks on to the next provider. Real estate has specific requirements a generic company site does not cover: high-quality property presentation with gallery, floor plan and location map, a fast search across many listings, short loading times despite numerous photos and legally clean mandatory details such as the energy performance figures required by the German Buildings Energy Act. XICWEB develops real estate websites that address exactly these needs — technically fast, built mobile first, accessible per BFSG and geared toward turning visitors into qualified prospects and owners into new instructions. You will find an overview of all areas in our services overview.

From search to enquiry: how a real estate website guides

The path from searcher to qualified enquiry
Each layer of the website qualifies prospects further
From the first search through the listing to a concrete viewing or instruction enquiry — straight to your office, without a detour via a portal
1Visibility · Google and local search
your own site plus portals
2Property search · filter by location, price and type
interested visitors
3Listing · gallery, floor plan, location map, key data
engaged prospects
4Enquiry · viewing and contact form
qualified enquiry
Result
Qualified viewing and instruction enquiries — straight to your office, without portal commission
to the office
Mobile firstListings load fast on a smartphone
Real estate websitefrom 1,490 € net
Illustrative depiction of the user journey — the flow is illustrative, no assured results.

Typical Requirements of the Real Estate Sector

A real estate website has a clear mission: it must present properties so that prospects can already picture the space before the viewing. High-resolution photos, floor plans, location maps and structured key data are not extras here but basic requirements. At the same time, the site must load quickly even when a listing contains twenty or more images — every additional second of loading time noticeably increases the probability of a bounce (Google). The following six functions form the foundation of a website that actually generates enquiries in the property sector. How property photos are delivered fast and still in high quality is described in our article on optimising website images; we handle the design work in web design. How a page must be built to turn prospects into enquiries is shown in our article on the landing page that converts.

High-Quality Listing Pages

Each property gets its own, clearly laid-out page with photo gallery, floor plan, key data, location map and a clear call to contact. Photos are optimised in modern formats so they load fast and look sharp on every device.

Property Search and Filters

Prospects filter by buy or rent, property type, price, number of rooms and location. A well-thought-out search keeps visitors on the site longer and leads them directly to suitable offers instead of an endless list.

Location Map and Surroundings

A privacy-friendly embedded map and a precise location description help prospects quickly assess transport links, infrastructure and local amenities — an often underestimated factor in the decision.

Owner Landing Page

A dedicated page for owners who want to sell or let explains your marketing approach and invites a no-obligation valuation. This is often the most effective part of a real estate website because it generates direct new instructions.

Energy Certificate Details

The German Buildings Energy Act requires concrete energy figures in property adverts. We build structured fields for energy source, indicator value, year of construction and efficiency class into every listing page, so your offers meet the requirements.

GDPR-Compliant Enquiry Forms

Every viewing or contact enquiry processes personal data. We set up encrypted transmission, clean consent management and clear privacy notices — enquiries land with you in a structured way, directly.

How Your Project with XICWEB Works

As a property professional you have little time for complicated web projects. We take the technology entirely off your hands and guide you from the first idea to publication. The process is clearly structured, with a dedicated contact who understands the particular dynamics of the property market — from the short-notice listing to the changing price. Visibility in the relevant district comes from local SEO, complemented by well-maintained content from content marketing. What to expect on price is explained in our guide what does a website cost?.

One point is often underestimated in the real estate industry: keeping property data up to date. A website still showing flats that were let long ago costs trust and generates enquiries that help nobody. That is why we set up property management so that status, images and key figures can be changed without technical knowledge, and we define where a property ends up after marketing — in the archive as a reference or out of view entirely. On request we take on the ongoing maintenance as part of website care, so you can focus on viewings instead of form fields.

We clarify which target groups you address — buyers, tenants, owners or investors —, how many properties you manage and where your marketing focus lies. From this emerges a clear concept together with a binding fixed-price offer. The conversation is free and non-binding.

Guideline price · net plus VAT

from 1,490 € fixed price net
  • A fixed price before we start, instead of open hourly billing
  • Listing pages, property search and owner landing page in the concept
  • Mobile first, fast and accessible per BFSG as standard
  • One dedicated contact for website, visibility and upkeep
Request a project Call: +49 5123 9579000

An individual real estate website as a fixed price from 1,490 € net. The exact price depends on scope — number of properties, search function, owner landing page and special features — and is stated after the free initial talk in a binding, written offer. Ongoing listing upkeep and hosting are available from 49 € per month net.

Typical Project Histories from the Real Estate Sector

Sole agent
Starting point
Visible only on portals; every enquiry ran through commission-based channels, the own brand was barely present.
Measure
Built an own website with a listing template, an owner landing page for valuations and clickable contact.
Result
Direct enquiries through the own site and first instructions without a portal fee.
Regional agency
Starting point
Outdated site without mobile display; properties were hard to find, advisors invisible.
Measure
Relaunch with property search, filters and team introduction, built mobile first throughout.
Result
Longer time on site and more qualified viewing enquiries in the inbox.
Property management
Starting point
Owner and tenant matters ran unsorted through a single email address.
Measure
Separate areas with structured forms for repairs, emergencies and re-letting.
Result
Fewer follow-up questions and clearly assigned enquiries for the management team.

Illustrative scenarios from our project work (project experience) — anonymized, without named client projects or invented figures.

Concrete Results on Request

For data protection and competition reasons we do not name clients or use invented figures. We are happy to show matching examples from comparable real estate projects in a personal conversation. Get in touch.

Frequently Asked Questions About Websites for Real Estate Companies

What a website for your carpentry business could look like

The draft shows how the page is structured and how the before-and-after slider, the project filter and the survey request work. The business shown is invented.

Draft
Carpentry

Carpentry with before-and-after section and survey booking

A draft for a timber carpentry business: six services from roof trusses to interior fit-out, and the route from on-site survey through cutting to raising shown as a sequence. A slider lays the old roof build-up over the renovated one and shows the difference in cross-section. Work examples can be filtered by trade, and the page ends with a request for a survey appointment.

Before-after sliderProject filterProcessSurvey booking

Illustrative layout drafts. The businesses shown are fictitious; these are not client projects.

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