Web, domains and email
keyword
In short and in plain language
A keyword is a search term. It is a word or a group of words.
People type it into a search engine when they look for something.
Businesses use keywords for their content and ads. This way they match what their customers really search for.
Definition
A keyword is a search term, meaning a word or phrase that people type into a search engine. Businesses use keywords to align content and ads with what their customers actually search for.