Web, domains and email
CRO
Abbreviation for conversion rate optimisation
In short and in plain language
CRO means making a website better on purpose. Then more visitors should take a step you want.
For example, they should call, send an enquiry or buy. To do this, the layout, texts, forms and load time are checked.
Then they are changed step by step. This can affect how much a business gets from the visitors it has.
Definition
CRO refers to the systematic improvement of a website so that more visitors take a desired action, such as calling, enquiring or buying. Structure, texts, forms and loading time are reviewed and adjusted step by step. This can affect how much a business gains from the visitors it already has.