Web, domains and email
CPC
Abbreviation for cost per click
In short and in plain language
CPC is the cost of a click on an ad.
It is the amount you pay when someone clicks on the ad.
You can set the highest bid yourself. Or you let it be worked out for you.
Definition
CPC refers to the cost per click, that is, the amount an advertiser pays when someone clicks on their ad. With manual CPC, the advertiser sets the maximum bid themselves instead of having it calculated automatically.