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Blog — Page 4

In short and in plain language

This is page 4 of the posts from our blog. The newer posts are on the pages before.

Each post explains one topic. Below the title there is a short text about it. Click on a post. Then you can read the whole text.

The posts are on more than one page. Below the list you can choose another page.

Conversion & Recht Aug 14, 2026

Product Reviews in the Shop: More Revenue, Compliant

Genuine product reviews lift conversion and meet the authenticity duties from the Omnibus Directive and the UWG. How to build a legally compliant review system.

12 min read
SEO & visibility Aug 12, 2026

Your Own Website, Not Just Social Media: Why It Counts

Why your own website matters more in 2026 than a pure social media presence: organic reach is collapsing while the website stays your reliable enquiry channel.

12 min read
Strategie und Marketing Aug 10, 2026

Website, Online Shop and SEO From One Source: Benefits

Why website, online shop and SEO as one system from a single source bring more enquiries than separate providers: numbers, benefits and practice for SMEs.

12 min read
Web design & UX Aug 7, 2026

App or Website? When a Progressive Web App Is Enough

Native app or website? A Progressive Web App brings a home-screen icon and offline use without app-store costs. When a PWA is enough for a small business.

12 min read

Compliant Email Marketing: a Newsletter That Sells

Build your newsletter into a revenue channel of your own: compliant via double opt-in under UWG and GDPR, a sign-up form that converts and content that sells.

12 min read
SEO & visibility Aug 3, 2026

Structured Data: Win More Clicks with Rich Results

Schema.org and JSON-LD explained in plain terms: how structured data makes your pages appear as rich results with stars, prices and questions in Google.

12 min read

Legal notice duties 2026: what German websites must show

What belongs in a German legal notice in 2026: the eight details under Section 5 DDG, the obsolete ODR link and a maintenance routine for your website.

15 min read

Emails in Spam? Set Up SPF, DKIM and DMARC

The contact form reports success, the email lands in spam: how SPF, DKIM and DMARC work, which mistakes cost delivery and how to fix them step by step.

14 min read

Online appointment booking: turn visits into bookings

Booking requests appear at night and at weekends: implementation stages, form UX, data protection and accessibility for a booking path on your own website.

14 min read