Product Reviews in the Shop: More Revenue, Compliant
Genuine product reviews lift conversion and meet the authenticity duties from the Omnibus Directive and the UWG. How to build a legally compliant review system.
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Genuine product reviews lift conversion and meet the authenticity duties from the Omnibus Directive and the UWG. How to build a legally compliant review system.
Why your own website matters more in 2026 than a pure social media presence: organic reach is collapsing while the website stays your reliable enquiry channel.
Why website, online shop and SEO as one system from a single source bring more enquiries than separate providers: numbers, benefits and practice for SMEs.
Native app or website? A Progressive Web App brings a home-screen icon and offline use without app-store costs. When a PWA is enough for a small business.
Build your newsletter into a revenue channel of your own: compliant via double opt-in under UWG and GDPR, a sign-up form that converts and content that sells.
Schema.org and JSON-LD explained in plain terms: how structured data makes your pages appear as rich results with stars, prices and questions in Google.
What belongs in a German legal notice in 2026: the eight details under Section 5 DDG, the obsolete ODR link and a maintenance routine for your website.
The contact form reports success, the email lands in spam: how SPF, DKIM and DMARC work, which mistakes cost delivery and how to fix them step by step.
Booking requests appear at night and at weekends: implementation stages, form UX, data protection and accessibility for a booking path on your own website.